Neha Batra
I think it’s a wonderful initiative because Consumer Electronics World Expo gives all the consumer electronic brands a platform to display their latest products, the newly launched products they are bringing to the market under one platform. So, it’s a wonderful platform for brands and the consumer looking for a new product for their houses. So, I believe that giving a platform like this can help brands know more about what is happening in the industry. So, it’s an excellent platform, as I mentioned. In the future, all the brands can come together and benefit from this exhibition.
It has given us great mileage, and each has been really better. The kind of initiative this exhibition has taken into branding and promoting the product is just wonderful. We at SHARP have benefitted from marketing and the reachout that has happened as a brand.
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